A master-mind behind the PM Modi's Election machinery to steer Pres Rajapakse's SM strategy
Arvind Gupta, head of the Bharatiya Janata Party’s IT division / IT Cell, a key figure in installing the former Gujarat Chief Minister Narenda Modi as India's 15th (Current) Prime Minister, has been hired by the Sri Lankan Government, in steering & strengthening President Mahinda Rajapakse's social media strategy. The nerve centre: Arvind Gupta inspecting his team in BJP's digital war room, located within the party's headquarters at Ashoka Road in Delhi. A team of 40 people, mostly professionals from IITs and IIMs, keeps a vigil on the latest voting trends and the mood of voters Arvind Gupta was a master-mind behind the PM Modi's Election machinery, especially its Social Media strategy and campaign execution. According to Indian media "If you see a shot of a pensive Modi in Varanasi — with a maze of buildings behind him — or looking natty in a blue linen kurta while leading foreign dignitaries, you probably have to thank Gupta for it."